Climate Safe Streets campaign

The London Cycling Campaign (LCC) is an independent membership charity lobbying for better conditions for cycling in London. Its vision is to make London "a world-class cycling city". It is one of the largest cycling organisations in the world, with over 11,000 members. I was able to develop the branding and motion graphics for LCC's Climate Safe Streets campaign for radical, transformative action to cure London of its car addiction and reorganise our road system so that walking, cycling, and zero carbon micro-mobility and public transport/on-demand services, replace avoidable car use by 2030.

Client
London Cycling Campaign

Client Lead
Anoushka Rodda

Creative Director
Pali Palavathanan

Copywriter
Rebecca Tanner-Rolf

Designers
Jack Jenkins & Homan Cheung

Photographer
Orlando Parr

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